ABOUT US
Wildroast started as a dream to create a specialty coffee shop and roaster, native to the West Michigan community. Our goal was to offer a truly exceptional experience fueled by coffee.
Our Story
The journey began when we acquired our first location at 4035 Chicago Drive in Grandville, MI. We transformed the 100 year building into the vision for our shop. We knew people would be the heart of our business, so we started recruiting a bright and talented staff who would create the atmosphere we wanted; for our guests to feel at home in our shop while experiencing delicious coffee. Countless lattes, community events, and conversations over a mug coffee later, and we are just as passionate about coffee and connecting people with it as the day we started.
Our next exciting milestone was beginning to roast our own coffee in 2022 with an unwavering commitment to sourcing and roasting quality coffee. We intentionally procure the best specialty beans for our coffee since we believe our guests and community at large deserve the best. Since then, our partnerships with farmers, producers, baristas, roasters, and fellow businesses has helped us grow and nurture a shared coffee culture and experience.
What started as a dream has grown into a reality and we couldn’t be more excited for what the future holds. We invite you to be part of it and join the Wildroast community!
-
Zach Haugen
General Manager
-
Caleb Beimers
Director of Coffee and Hospitality